“The new look and functionality that Medium has developed is representative of the dynamic manner in which Olan Mills is utilizing new technologies to deliver quality photo content across a diversity of communication channels," said Dave Butler, president of Olan Mills. "We are able to extend the Olan Mills brand through a compelling set of web-based photo management tools, improving the overall experience for our customers."
The new consumer-focused site has several new user-friendly features, including dynamic photo galleries and a Studio Locator tool integrated with Google Maps so customers can easily find studio locations across North America. This site also puts Olan Mills at the forefront of web-based customer strategies through social media integration across a suite of contemporary web-based tools.
"Olan Mills is one of our oldest clients, and we are ecstatic to partner with them as they push the innovation envelope within the photo services industry," said Medium president Josiah Roe. "Through a dynamic brand presence and forward thinking strategy, Olan Mills is pioneering the use of online media as a way to offer services to engage its customer base and improve customer service."
